Sunday, July 10, 2011

Points of Pride

I am unbelievably thankful to have been accepted to American University. The school is located at the heart of America's political playing field and is home to some of the most educated and influential faculty members of our time.

Here are a few reasons that make me proud to called American University my new home:
1.) "The 2008 Princeton Review named SOC one of the 25 best places in the country to study journalism."
3.) "Pulitzer Prize-winning reporter Jan Schaffer leads J-Lab: The Institute for Interactive Journalism, which helps journalists and citizens use digital media to find new ways of participating in public life."
3.) "The Public Relations Student Society of America (PRSSA) selected SOC as the site for its regional conference for four consecutive years."
4.) "Artist-in-residence and backpack journalist Bill Gentile took a Sony high-definition camera to Afghanistan, where he shot—solo—an Emmy-nominated documentary for NOW on PBS. He is also the director of the Backpack Journalism Project."
5.) "We’ve been teaching interactive media for a decade—long before most schools integrated it into their curricula."


Thursday, June 23, 2011

Tips to Build a Stand-Out Resume

Building an affective marketing/PR resume is ESSENTIAL in today's job market. Human Resources departments are increasingly overwhelmed by applications, making it difficult to create a resume that makes it to the top.

To further complicate things, there is no 'resume bible' per se. Opinions differ about what a resume should look like, how many pages it should be, what it should include, what it shouldn't include, what font to use, and on and on and on. 

Attempting to create the perfect resume is mind boggling, and if you're anything like me, trying to create this little masterpiece will leave you with a full trash can and an empty Word document. 

Don't worry though, after a couple of years of trial and error and research, I've come up with some helpful tips to get your resume up and running.

  1. Customize it. Tailor your information to the specific details in the job description. 
  2. Include social links to your Facebook, Twitter and LinkedIn. What better way to demonstrate your integrated marketing abilities?
  3. Avoid using jargon. Keep it simple and to the point but DO make sure to include key marketing/PR terms that demonstrate your expertise.
  4. Be creative! What better way to prove your marketing abilities?

Saturday, April 30, 2011

Let's re-elect Obama!

Obama has done a lot for this country in the last four years. Let's help him in his campaign for re-election. From helping to push the economic recovery, to Wall Street reform, to the health care overhaul, Obama has made significant strides toward a stronger, more unified country. To keep this momentum going, we have to keep him in office.

A key part of his re-election campaign strategy is to recruit and energize volunteer activists throughout the country. The re-election team has launched the "I'm In" campaign to sign up grassroots supporters at the local level.

"We have to assume every single day that we have to build something new, better, faster and sleeker," Jim Messina, the re-election campaign manager, said in a video emailed to supporters earlier this week. "This campaign is only going to be as strong as the grassroots."

"In 2012 we have the opportunity to make 2008 look prehistoric,' said Messina as he said that "grassroots will run this campaign." He laid out several steps beyond the "I'm In" initiative, including local planning sessions, house meetings and neighborhood teams – all aimed at finding the most persuasive and creative ways of spreading the re-election message.

Help Obama help our country by visiting http://www.barackobama.com/.